Guided Journey · Grow × Website

Grow a Website

Convert, capture, and compound website traffic

Takes you from a website with traffic it under-converts to a research-driven growth engine that captures more leads, persuades more buyers, sells a sharper offer, and earns referrals. It orchestrates its eight skills phase by phase, asking you the decision questions at every step and recording every result in your project's docs/ folder so the journey resumes across sessions.

Written to your repo
  • docs/WEBSITE.md
  • docs/METRICS.md
  • docs/EXPERIMENTS.md
  • docs/MARKETING.md
  • docs/POSITIONING.md
  • docs/OFFER.md
  • docs/GROW-WEBSITE-PLAN.md journey tracker — stop anytime, resume any session

One prompt runs it

Every phase asks before it acts, and every decision lands in your project’s docs/ folder as a living document — quit anytime, resume in any session.

Use it when you need to
  • Grow leads and signups without a bigger ad budget
  • Capture the 97% of visitors who leave without converting
  • Sharpen the message and offer so the traffic you have converts
  • Make results shareable so visitors bring visitors
  • Tie the whole lifecycle together into one marketing plan
Install this metaskill
npx skills add wondelai/skills/grow-website --global

This skill is compatible with Claude, Claude Code, Claude Cowork, Codex, Cursor, OpenClaw, Hermes Agent, and other agentskills.io-compatible agents.

Journey Map

8 phases, one deliberate order

Each phase invokes one skill from the library, asks you the decision question, and writes the answer to your project’s docs/ before moving on.

  1. 01 Why do visitors not convert, and what is worth testing? Discover why visitors leave — CRO Methodology cro-methodology → docs/WEBSITE.md + docs/METRICS.md + docs/EXPERIMENTS.md
  2. 02 How do we keep the leads who aren't ready to buy? Capture the not-ready 97% — Scorecard Marketing scorecard-marketing → docs/WEBSITE.md + docs/MARKETING.md
  3. 03 Can a stranger tell what we do in five seconds? Clarify the message — StoryBrand Messaging storybrand-messaging → docs/POSITIONING.md
  4. 04 Will they remember it when they are ready to buy? Make the message stick — Made to Stick made-to-stick → docs/POSITIONING.md + docs/WEBSITE.md
  5. 05 Why should they believe us, and act now? Add proof and triggers — Influence Psychology influence-psychology → docs/WEBSITE.md
  6. 06 Is the thing we sell irresistible? Rebuild the offer — $100M Offers hundred-million-offers → docs/OFFER.md + docs/EXPERIMENTS.md
  7. 07 Will visitors bring us more visitors? Engineer shareability — Contagious contagious → docs/MARKETING.md + docs/WEBSITE.md
  8. 08 Do the wins link into one compounding engine? Connect the lifecycle — 1-Page Marketing Plan one-page-marketing → docs/MARKETING.md + docs/METRICS.md
In Practice

Grow a Website Without Buying More Traffic

Before spending on ads, you want the traffic you already have to convert and spread.

Grow our website's output: diagnose conversion first, capture the
97% who leave, sharpen the message and offer, then make results
shareable. Ask me before each phase and keep the plan in docs/.

Use grow-website skill.
Example Prompts

Try these with the skill installed

We get traffic but few leads — grow this site's output step by step. using grow-website skill

Traffic-to-leads growth

Start the grow-website journey with a conversion diagnosis. using grow-website skill

Start journey

Resume the website growth journey. using grow-website skill

Resume journey
The Source

Born from a guide

This journey packages the playbook below as a single skill — the guide is the long-form read behind every phase.

Grow · Website

How to Grow an Existing Website with AI Skills

Turn more of your existing traffic into leads and customers — testing, lead capture, persuasion, and shareability — with AI agent skills from Making Websites Win, Scorecard Marketing, Contagious, and more.

15 min read
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Install Grow a Website

Free, open-source, and ready in 30 seconds.

npx skills add wondelai/skills/grow-website --global
Browse on GitHub See All Skills

MIT Licensed · Works with Claude, Claude Code, Claude Cowork, Codex, Cursor, OpenClaw, Hermes Agent & other agentskills.io agents · No account needed

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