Obviously Awesome
Product positioning: unique value, target customers
Position your product so the right customers instantly understand its unique value. Based on April Dunford's methodology, this skill helps your AI agent define competitive alternatives, unique attributes, and the market context where you win.
Obviously Awesome
npx skills add wondelai/skills/obviously-awesome What your agent learns
Competitive Alternatives
Identify what customers would do if your solution didn't exist — this is your true competition.
Unique Attributes
List the capabilities you have that alternatives lack — these are your positioning pillars.
Value Translation
Translate features into customer benefits that matter — what each attribute means for the buyer.
Target Customer Segments
Find the customers who care most about your unique value — they buy fastest and love you most.
Market Category
Choose the market frame that makes your strengths most obvious to your best customers.
Try these with the skill installed
Run a positioning exercise for my project management tool using obviously-awesome skill
Product positioningIdentify our competitive alternatives and unique attributes using obviously-awesome skill
Competitive analysisDefine the market category that makes our strengths obvious using obviously-awesome skill
Market strategyWrite positioning-driven copy for our homepage using obviously-awesome skill
Marketing copyInstall Obviously Awesome
Free, open-source, and ready in 30 seconds.
npx skills add wondelai/skills/obviously-awesome MIT Licensed · Works with Claude Code, Cursor, Claude Cowork & OpenClaw · No account needed